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Tanya Rosenzweig, GoGoYumYum

  • November 29, 2023
  • 7:00 AM - 8:30 AM
  • UT Club, 2108 Robert Dedman Dr, Austin TX 78712


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Big Brand, Little Truck

Getting back to brand basics and reviewing my first season as an ice cream ma'am. All the big moments, all the mistakes, how my branding helped me stay on track, and all the crazy things kids say.

About our speaker:

This here truck has been a culmination of an idea I had to provide a service that was fun and made big fun memories for kids of all ages (adults can be kids too!).

The ice cream truck industry has changed into something I don't necessarily recognize so I wanted to challenge myself to bring it up-to-date by utilizing social media, the internet, and rethinking the way the ice cream truck works.

Inclusivity is important to me in all ways and I believe everyone should be able to enjoy ice cream so I make sure to always have dairy-free ice cream available and will continue to work on the menu.

I'm very big on change so you could call this a big experiment and I hope you'll join us as we work to make this experience modern, but with all the nostalgia I grew up with as a kid.

I hope she brings samples, even if it is breakfast...


6:50am - Coffee & Networking 

7:10am - Breakfast Buffet

7:25am - Introductions & Announcements

7:50am - Speaker Introduction

8:20am - Q&A

8:30am - Have a wonderful Wednesday!

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