Sara Robertson, COO, Austin PBS: Funding, Impact, and the Future of Public Media
About the Program:
What does it take to sustain trusted public media in today’s rapidly changing landscape?
Learn how Austin PBS is adjusting to the loss of federal funds, how those resources translate into meaningful community impact, and how the organization is positioned for long-term sustainability. From educational services and local storytelling to strategic innovation, you’ll hear where we stand today — and where we’re headed next.
About Sara:
As Chief Operating Officer for Austin PBS, Sara is responsible for developing and executing the internal operational strategies across the production, marketing and engineering teams. She is also responsible for overseeing acquisition and programming across linear and digital channels, and is the executive in charge for Austin City Limits, the longest running music show
in television history. In her tenure, she helped turn the station into Texas' largest producing PBS station and a major contributor to the public media catalog ensuring that on any given day, multiple times a day, viewers at public media stations all across the United States watch programs produced and presented by Austin PBS. Sara is an active volunteer and is Chair of the Board of Directors, CLOVES Syndrome Community. Before coming to public media, she worked in broadcast news and received her journalism degree from the University of Georgia.
Agenda:
6:45am - Coffee & Networking
7:10am - Breakfast Buffet
7:25am - Introductions & Announcements
7:50am - Speaker Introduction
8:20am - Q&A
8:30am - Leave inspired or curious!
